Within this context, on March 2nd #SOS8 master’s students visited the Artemide headquarters in Pregnana Milanese, including the exhibition center designed by Mario Cucinella Architects, the factory laboratories and the logistics hub. Students had the unique opportunity to discover Artemide products, the production lines operation and their lighting and technological characteristics directly on site.
As a matter of fact, in this occasion, Laura Salviati - Head of Communication Training -
and Laura Pessoni - Head of Innovation Design - presented the company, sharing the founder's history, the brand's mission and vision, and its most iconic products. Students also got an exclusive visit the laboratories where the lamp prototypes are tested with cutting-edge machines. Additionally, Carlo Maconi – CFO – presented Artemide's sustainability plan to our students as well as the company CSR objectives and activities. To conclude the day’s activities, Carlotta de Bevilacqua - President & CEO of Artemide and President of Danese Milano and Mario Cucinella sat down with the students to officially go over the brief thereby launching the students on their project work.
This enriching experience helped students learn and discover Artemide and its products up close along with a valuable opportunity to talk about sustainability and share innovative ideas in an industrial context.