The second evolution of the Timeline that tells the story of sustainability

THE WALL – Sustainable Thinking Evolution, the second evolution on show from 12 July 2019 to 17 October 2019 at the Museo Novecento in Florence

Florence, 10 July 2019 – The fifth event that the Museo Novecento is dedicating to The Wall (a site-specific exhibition format that proposes the synthesis and visual processing typical of the infographic developed along a 12-metre wall) once again focuses on the theme of sustainability, with the second appointment of Sustainable Thinking Evolution (from 12 July to 17 October 2019) curated by Mario Cucinella Architects and SOS – School of Sustainability.

What does sustainable construction mean? This complex and multifaceted theme has been illustrated on the “wall” on the ground floor of the Museum, through the story of the relationship between man and nature, its evolution throughout history, which has fueled innovation in the field of architecture and materials. Since the myth of Prometheus, man has always tried to cross a line of demarcation given by external conditions, but in the presence of a limit, during a crisis, has always been able to produce great innovations and turn a criticality into opportunities. The Sustainable Thinking Evolution timeline “explodes” in a twelve-metre-long space in which the architecture, events and cultural phenomena that mirror sustainable action are reported. 
Sustainable Thinking Evolution is a tale of how the relationship between man and nature, at the basis of the concept of sustainability, has evolved throughout history, with a particular focus on innovations in the field of building materials and architecture. This story, edited by Mario Cucinella Architects and SOS – School of Sustainability, has been divided, within the program of the Museo Novecento, into three events: the first started in April and just ended, the second started on July 12 (until October 17) and the third, and last, in October. The three macro-phases of the timeline will be gradually explored and populated by events, discoveries and creations that have contributed to the evolution of sustainable thinking.

“There will not be any sustainable future until humankind will not re-draw the rules for its participation to the evolution of the planet. Our system of values is still pervaded by the culture of otherness, – explains Massimo Imparato, director of SOS – School of Sustainability – and most of current debate on sustainability and on conservation of habitats is seen in a very utilitarian way.  Seen in this perspective, the next step of the wall “Sustainable Thinking Evolution”, will help in drawing a framework for the cultural shift that we need to become again a seamless part of the whole.”